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Nov 17, 2019

Michael Harinen from Bluebird Botanicals joins the show to talk about Bluebird's mission, and the state of the CBD industry. Michael talks about the challenges that producers have faced, and the overwhelming wave of demand that has caused the CBD boom. Michael discusses different standards and practices when it comes to sourcing, and talks about different facets of hemp growing that should be considered. He goes on to share where he feels many CBD producers are falling short, and what that entails for their future. Michael also talks about product standards and testing, which leads to a larger conversation about the modern consumer's shift in mindstate when it comes to product selection. Jordan and Michael wrap the show talking about new/exciting delivery systems for CBD, and the future of the industry.

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